Who we are

Our brand

We strive to help customers get more from life with HASL Asia


Company background

HASL Asia enjoys a unique blend of Western and Eastern heritage inherited from our UK and Mainland China background


What we offer

Investment-linked insurance plans

Our investment-linked insurance plan may help you capture market potential and cater for your insurance needs



Enjoy peace of mind for you and your family with extensive health coverage

Refundable Critical Illness Insurance Plan

Help and support

Interest rate

Calculate the interest rate from a range of currencies and dates


Exchange rate

Calculate the exchange rate from a range of currencies and dates


Download hub

Access forms to switch policies, sign up for investments, change personal information


Payment methods

Choose your preferred way to pay for policies, investments, and more



Need more clarity? Read our selected list of questions to guide your understanding


Go green

Go green, go paperless Support environmental friendliness by moving away from paper to electronic notices


Investment information

Professional investment management

Our investment-linked insurance plans offer a wide range of investment choices linked to underlying funds managed by reputable investment managers


Notice in relation to investment choices

Stay fully informed on your investments with the up-to-date notices


Our Investment Choices

Investment involves risks. Past performance is not indicative of future performance. For details of the risk factors, fees and charges of the plan, please refer to the offering documents of the relevant plan.



Education series

Gain more understanding about your insurance with our guides, from basic principles to managing investments over the long term


Market watch

Follow trends and get the latest information about various industry sectors and behaviours



A lexicon of insurance-related words to help aid your understanding



Heng An Standard Life (Asia) Limited launches new brand - Customer FAQ

Company  |  2020-09-21

The following provides the details on the completion of the transaction and other important information about our rebranding.

1. What is the latest company structure? 

On 28 March 2017, Standard Life Aberdeen plc (“SLA”) announced the proposed sale of Standard Life (Asia) Limited (“Standard Life Asia”) to Heng An Standard Life Insurance Company Limited (“HASL”), SLA’s Sino-foreign joint-venture insurance business in Mainland China. 

The transaction was completed on 30 June 2020 after receiving approvals from the Insurance Authority in Hong Kong and the China Banking and Insurance Regulatory Commission in Mainland China. Standard Life Asia has thus become part of the Sino-foreign joint venture.

The completion of the transaction marks a major milestone for us in building a stronger, single base for our insurance business in Mainland China and Hong Kong, to better serve our customers and build a sustainable business with long-term commitment. 

The press release about this transaction is available on our website www.hengansl.com.hk

2. As the new brand has been launched, what will be changed to align with the new brand?

The following items have changed to align with our new brand: 

a. Brand and company name

New company name - Heng An Standard Life (Asia) Limited

Previous company name - Standard Life (Asia) Limited

New company logos

Previous company logos

b. Company website

The new website is www.hengansl.com.hk

c. Email address

The domain name of our email address has been changed to “@hengansl.com.hk”.

d. Customer Service Hotline service hours

The extended hotline service hours are from 9am to 7pm, Monday to Friday.

e. Bank account details 

  • Bank account name will be changed.
  • Bank account numbers remain unchanged.

Details below will help you better understand the bank account details:

3. What will not change with the launch of the new brand?

The following items will not change with the new brand launch:

a. The benefits, fees, charges, features of your policies, your rights under the policies or the terms and conditions of the existing policies with us will remain unchanged and will continue to be governed by the regulators in Hong Kong
b. All our existing products will continue to be available
c. Our contact numbers and office address 
d. The relationship between you and your financial adviser, as well as that between your financial adviser and our company

We continue to be committed to protecting customers’ interests. Being part of HASL will enhance our growth potential and we will be able to benefit from the combined expertise to offer more products and services to meet customers’ diversified and evolving needs. If you need further assistance, feel free to contact your financial adviser or our Customer Service Department on +852 2169 0300.


More news